Client Welcome Kit
Personal Capital Group | Design + Production
Using existing brand elements, we designed a custom gift box and sleeve for a new welcome kit. Each kit included either a customized notebook or iPad case (pictured), inserts and gift box.
Black foil provided a sophisticated and crisp tone-on-tone element to the box exterior and the purple paper that we located perfectly matched to brand palette and added a rich pop of color. With the brand pattern as inspiration, we made the thumb notches for both the box and the welcome sleeve a distinct triangle shape. The careful selection of materials and substrates kept the color consistent across all pieces regardless of process.